Write ad hooks that stop the scroll
Type what you sell, pick an angle and a language, and get a few short opening lines to test in your next Meta or TikTok ad.
Ad hook generator
How it works
Type your product and, if you like, the niche it sells in.
Pick an angle (a pain, curiosity, social proof, a transformation or urgency) and English or French.
Get your hooks, copy the ones you like and test them in your next ads.
Each visitor has a few free uses of each tool a day, and every lookup passes a short security check. A free account opens the stores, their ads and their best sellers in the web app.
Common questions
What is an ad hook?
The first line or the first seconds of an ad: what makes someone stop scrolling and watch or read on. A good hook speaks to one pain, one wish or one surprise.
Which angle should I pick?
Pain names a problem your product solves, curiosity opens a question, social proof leans on other buyers, transformation shows the before and after, and urgency gives a reason to act now. Test several.
Which languages can the hooks be written in?
English or French, for Facebook, Instagram and TikTok ads.
Is the ad hook generator free?
Yes, with no account: each visitor can write hooks a few times a day. Nothing you type is kept.
Go further in the web app
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See what's winning in your market
Search Shopify stores and Meta ads for free. The Free plan includes the web app and the MCP server (150 credits a month), without the API. Paid plans add every dataset and the API, with more credits.